How to analyze the website's usability based on the heatmap and video sessions? Five website analysis examples.

Are you wondering why do so many sites have low conversions and poor usability?

01 Customers don't understand how to use the site.
02 They can not find the necessary information.
03 Customers miss new discounts on the website.
04 There are many mistakes in the website interface.
05 Visitors don't know where to click.


Marta Rogach Marketing Manager

For more than two years, I have worked to help brands become more recognizable, grow their audience and develop killer marketing strategies.

I have experience in B2B marketing and a demonstrated track record developing and executing integrated marketing plans to expand the business through various channels. Work well both leading and within the team with a dedication to a collaborative approach, yet make decisions independently and lead others.

My key skills include excellent PPC expertise (as a former Google Ads support specialist, have a great skill set and knowledge of PPC channels for driving leads), email marketing, lead generation, SEO, SMM, content marketing, design.

Currently doing my Master's Degree in Marketing Management. Studying helps me deepen my knowledge and gain more valuable skills to apply this expertise in the real business world.


Mark Leeds Dr.Leeds, drleeds.com President
Silvan Kurras FLOWYZE | IVA - Ihr virtueller Assistent GmbH., https://flowyze.com/ Founder and CEO
Kumar Phanindra F-Grade, https://fgrade.com Manager Sales
Alexandro Lacadena Travel agency for wildlife lovers GoThombi - https://www.gothombi.com/ Co-founder
Edward Toscano Mercury Advance AB CEO/Digital Marketing & Business Developer The most efficient tool to simplify users’ behavior on your website

What I like most about the app is that it doesn't affect the speed of a website and the fact that simplify the data of the user behavior. From a business owner’s perspective, this improves the understanding of the website performance in relation to usability.

Elba María Martínez-Pérez IDEAS Creative Group President
Mohammed Faizan Ahmed Sorathia Self-employed Marketing Strategy Coach - For Professional Organizers Software for all website audit needs

I would absolutely recommend using Plerdy, no matter if you are just a sole-proprietor, or a company or are helping other clients.

Andréas Henriksson Divine Design Webbutvecklare A conversion suite with many tails

I personally prefer to do as much work in the same place without having to switch to different platforms, and this is where Plerdy shines. It's offering a more complete analysis than most products I've tried. I especially prefer to use SEO and UX analysis tools.

Cristian Trappolini Lavoratore autonomo Executive Art Director I love Plerdy and I use it with great satisfaction

We started using it to see how to improve the UX of e-commerce and just by seeing the videos we made changes that have improved conversions. My clients are also thrilled with the results we are achieving with Plerdy. I have compared similar tools and Plerdy in my experience is the best.

Juan David Garcia Stratelic Especialista en estrategia digital y creación de plataformas en línea
Vinicius Fachinetto VINX Digital, vinxdigital.com Director
Celeste Rodriguez Pearl Lemon Official Head of Content
Kate Lavrenchuk Folderly Digital Marketing Specialist Plerdy is the most accurate heatmap software as well as great customer support

I like the accuracy of data, the ability to track clicks on dynamic elements and mobile data is the best among other alternatives. Also, the customer support team is always ready to help really fast