Hotjar vs Crazy Egg vs Mouseflow: 2026 CRO Tool Comparison

Hotjar, Crazy Egg, and Mouseflow all help teams understand what users do on a website. Still, they are not the same tool. Hotjar is now part of Contentsquare and is stronger for heatmaps, session replay, surveys, funnels, rage clicks, and user feedback. Crazy Egg is better when you need heatmaps, recordings, surveys, CTAs, web analytics, and built-in A/B testing in one simple CRO platform. Mouseflow goes deeper into session replay, friction detection, form analytics, journey analytics, funnels, and behavior segmentation.

This Hotjar vs Crazy Egg vs Mouseflow comparison is for marketers, UX teams, CRO specialists, and website owners who need a clear answer before choosing a tracking tool. The table below compares heatmaps, session recordings, funnels, events, feedback, A/B testing, website tracking, and pricing without hiding the weak points.

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Hotjar vs Crazy Egg vs Mouseflow: Fast Answer

Choose Hotjar if you want heatmaps, session replay, surveys, feedback, funnels, rage clicks, and a tool that now sits inside the wider Contentsquare ecosystem. It is useful for teams that care about user feedback and behavior insights more than native A/B test editing.

Choose Crazy Egg if you need a simple CRO tool with heatmaps, session recordings, surveys, CTAs, web analytics, conversion tracking, and built-in A/B testing. For searches like hotjar vs crazy egg or crazy egg vs hotjar, this is usually the biggest difference: Crazy Egg has native A/B testing, while Hotjar focuses more on behavior and feedback.

Choose Mouseflow if session replay, form analytics, friction detection, funnels, journey analytics, and deep segmentation matter more than A/B testing. For crazyegg vs mouseflow and mouseflow vs crazyegg, Mouseflow is usually stronger for diagnostic behavior analysis, while Crazy Egg is stronger for quick testing and page optimization.

Heatmaps

Hotjar

Crazy Egg

Mouseflow

Real-time website tracking
Dynamic elements
Custom user groups
Testing first clicks
Accurate mobile analytics
Deeper segmentation
Segmentation by traffic channels
Adaptive layout and show data
Correct data after website design changes
Hide empty clicks
Sequence of clicks
Users did not go to another page
Detect what website elements are the least effective
Find out which part of the page is making users leave

PopUps forms

Hotjar

Crazy Egg

Mouseflow

Ready to use templates
Reports about leads
Statistics about how do people interact with a form
Display a popup to specific trigger
API integrations with Mailchimp, Zapier, ClickUp, Intercom, HubSpot and others
Video popup
Integrations virtual pageviews Google Analytics UA & events GA 4
Decrease eCommerce cart abandonment
Over 20 display rules

Feedbacks & NPS

Hotjar

Crazy Egg

Mouseflow

Surveys
Visual feedback (Emoji)
Net Promoter Score

Session recording

Hotjar

Crazy Egg

Mouseflow

Replay video about user behavior
Custom events and more setting
Timeline recording with pages and time
Filter by traffic channels
Analyze individual user groups
Analyze mobile and desktop website versions separately
Easily share video links
Automatically delete old videos
Rage clicks

Conversion Funnels

Hotjar

Crazy Egg

Mouseflow

Analyze funnels by devices and traffic channels
Track unique pageviews and drop-offs on every stage

SEO-checker

Hotjar

Crazy Egg

Mouseflow

Automatics SEO audits
SEO mistakes in semantics
Comparison of duplicates of the main meta tags
Data about mobile-first index
SEO heath score
HTML page source
Historical data for 30 days
Semrush backlink analysis
Export your data to Google Spreadsheets

Google Search Console integration

Hotjar

Crazy Egg

Mouseflow

Tips on missed keywords
Segmentation of URL data, automatically added to the search
Analysis of keywords in the title
Search for insights (impressions, clicks, positions and CTR)
Adding tags

Event / Goals Tracking

Hotjar

Crazy Egg

Mouseflow

Configure events using a class or item ID
Automatically add up different events from a specific website page
Transfer to Google Analytics

Sales perfomance

Hotjar

Crazy Egg

Mouseflow

Elements do customers interact with before making a purchase
Find out what don't affect sales at all
E-commerce conversion analysis
Each element is assigned a price
Analyze the impact of website elements on sales by traffic channel and device

A/B Testing tool

Hotjar

Crazy Egg

Mouseflow

A/B testing of element changes
A/B testing of page redirect (split test)
Variants: this can be a page, event, or ecommerce
A/B testing reports

Macro conversion

Hotjar

Crazy Egg

Mouseflow

Items that customers interact with before ordering

Other settings

Hotjar

Crazy Egg

Mouseflow

Cross-domain tracking
Sub-domain tracking
Email and Slack reports
Supports SPA sites
GDPR & CCPA compliance

Pricing

Hotjar

Crazy Egg

Mouseflow

Entry Level Price
Free via Contentsquare Free plan Starter $29/mo, billed annually Free, 500 sessions/mo
Free Trial
Start, month
Growth plan, pricing depends on product and usage Plus $99/mo, billed annually Essential €25/mo
Business, month
Pro plan, custom pricing Pro $249/mo, billed annually Advanced €109/mo
Enterprise, month
Enterprise custom pricing Enterprise $599/mo, billed annually Enterprise custom pricing

Pricing Notes For Hotjar, Crazy Egg, And Mouseflow

Hotjar pricing should no longer be described only as old Observe Plus or Observe Business pricing. Hotjar is now part of Contentsquare, and the updated structure uses Free, Growth, Pro, and Enterprise plans across products such as Experience Analytics and Voice of Customer.

Crazy Egg price data is clearer: the current public pricing starts with Starter at $29/month, then Plus at $99/month, Pro at $249/month, and Enterprise at $599/month, with annual billing. Crazy Egg pricing is based mostly on tracked pageviews, heatmap reports, and recordings.

Mouseflow has a Free plan, then Essential, Advanced, Premium, and Enterprise. It prices around monthly sessions, website projects, funnels, retention, heatmap types, form analytics, feedback surveys, and advanced journey analytics.

Comparison

Hotjar Review

Hotjar is an excellent analytics and user experience tracking tool. It is a fantastic tool for thoroughly understanding how people interact with websites. The tool has a plethora of features and an extremely user-friendly interface. With continuous recording options, there is no need to delete or manage video sessions. The Ask feature allows you to solicit feedback.

Rajesh K.Executive

Hotjar offers many tools, including the best-in-class Heatmap, Session replay, and User feedback. However, I prefer user feedback because sharing and collecting customer data is simple.

Riya T. Customer Support Executive

Hotjar provides invaluable website visitor data that aids in the refinement of page design and how visitors navigate the site's various pages. Identifying "above-the-fold" functionality is extremely useful!.

Zach M. Social Media Specialist

Crazy Egg Review

Crazy Egg provides all the required tools for experimenting and analyzing data. Furthermore, they have the best support team, who are always responsive and helpful. Overall, one of the nicest experiences we've had with any marketing analytics platform.

Roberts L. Co-Founder

If you are serious about online marketing, Crazy Egg software is vital. Instead of making assumptions, you must be able to peek inside the funnel and visualize what is going on. The films were helpful when determining whether a page is operational. I wholeheartedly suggest it. 5 stars!

Lawrence L. Director

The visual heat maps are the most useful feature of Crazy Egg in my opinion. It's a basic picture that can help you understand how users interact with your website.

Tony F. Digital Director

Mouseflow Review

The recordings are excellent, and I appreciate the live heatmap. Seeing all the user frustration scores and linking them to recordings provides useful insights. Support is also quick, and our customer success manager, Jacinda, is fantastic. Extremely helpful and always available for any questions or issues that may arise.

Odette J. Co-Founder

Mousflow is simple to use, and integrating it into our website was a breeze. It's been fascinating to watch users navigate our site, observe their behavior, and figure out exactly what people are experiencing on the site. I sat for hours watching user videos.

Christian H. Chief Marketing & Technology Officer

What I like best about Mouseflow is how simple it is to access important data. Their filters are excellent, and their no-code tag picker makes it incredibly easy to tag elements on the fly without involving development, saving significant time and resources.

Marina M. E-com Marketing Manager / Product Marketing

About Hotjar

Hotjar is a behavior analytics and feedback tool that helps teams see how visitors interact with a website. Since Hotjar is now part of Contentsquare, the product story has changed a little, but the familiar Hotjar tools are still important: heatmaps, session replay, surveys, feedback, funnels, rage clicks, user attributes, and events.

  • Heatmaps show where users click, tap, move, and scroll.
  • Session replay helps teams watch real user journeys and spot bugs, hesitation, and confusing elements.
  • Funnels show where users drop off in a journey, which is useful for checkout, signup, and lead generation flows.
  • Surveys and feedback widgets collect direct user comments, not only behavior data.
  • Hotjar events feature and user attributes help filter recordings and heatmaps by more specific visitor actions.

Hotjar is a good fit when you need a tracking tool that explains why users struggle, where rage clicks happen, and which page areas create drop-off rate problems. It is less ideal if you need native A/B testing inside the same platform.

About Crazy Egg

Crazy Egg is a website optimization tool for heatmaps, scrollmaps, session recordings, surveys, web analytics, conversion tracking, CTAs, and A/B testing. This makes Crazy Egg especially useful when a team wants to move from behavior insights to quick experiments without adding a separate testing platform.

  • Heatmap reports show clicks, scroll behavior, overlay data, confetti reports, and list reports.
  • Crazy Egg session recordings feature helps teams watch visitor behavior and filter important sessions.
  • A/B testing lets teams test page changes, content, layouts, and conversion ideas.
  • Surveys and popup CTAs help collect feedback or test offers directly on the website.
  • Web analytics and conversion analytics help connect behavior data with performance metrics.

Crazy Egg is usually the strongest choice in this comparison if A/B testing is the priority. For teams comparing Hotjar vs Crazy Egg, this is the cleanest reason to choose Crazy Egg: testing is built in, not just analyzed after the fact.

About Mouseflow

Mouseflow is a behavior analytics platform focused on session replay, website heatmaps, friction detection, funnels, journey analytics, form analytics, and feedback surveys. It is strong when a team wants to see not only where users click, but where users hesitate, rage click, abandon forms, or get blocked in a journey.

  • Session replay captures user journeys and shows clicks, scrolls, hesitations, and interactions.
  • Heatmaps include click, scroll, attention, movement, interactive, and friction-related views depending on the plan.
  • Conversion funnels and journey analytics help find drop-offs between key steps.
  • Form analytics helps explain why users abandon forms before submitting.
  • Friction detection helps prioritize UX issues that can hurt conversion.

Mouseflow is a better choice when diagnosis matters more than running page experiments. In a Hotjar vs Mouseflow comparison, Mouseflow often feels more technical and behavior-heavy, while Hotjar is simpler for feedback and research workflows.

Comparison Of Hotjar, Crazy Egg And Mouseflow

Hotjar, Crazy Egg, and Mouseflow all belong to the same broad category: website behavior analytics and CRO tools. But the best choice depends on what your team needs after the first heatmap. That is where many comparison pages are too thin, because they stop at “all three have heatmaps.” Fine, but not enough.

Hotjar Is Better For Feedback And Behavior Context

Hotjar works well for teams that need heatmaps, recordings, surveys, funnels, user feedback, rage clicks, and drop-off analysis. It is also useful when marketers want to explain behavior to clients or stakeholders without creating a complex analytics setup.

Crazy Egg Is Better For A/B Testing And Fast Website Experiments

Crazy Egg is stronger when the next step after seeing a heatmap is testing a new version of a page. Its A/B testing, CTAs, surveys, conversion analytics, and web analytics make it a practical option for small and mid-sized marketing teams.

Mouseflow Is Better For Deeper UX Diagnostics

Mouseflow is strong for session replay, form analytics, friction detection, funnels, and journey analytics. If your website has many forms, checkout steps, lead flows, or SaaS onboarding paths, Mouseflow can give more diagnostic detail than a simple heatmap tool.

Where Plerdy Fits In This Comparison

Plerdy is worth adding to the shortlist if you need behavior analytics together with SEO checks, conversion funnel analysis, event tracking, eCommerce sales performance, pop-up forms, and browser-based UX analysis. Hotjar, Crazy Egg, and Mouseflow are mostly focused on user behavior. Plerdy goes wider, especially when a marketing team wants CRO, UX, and SEO signals in one place.

Which Tool Should You Choose?

Choose Hotjar if you want a user-friendly tool for heatmaps, recordings, surveys, funnels, rage clicks, and direct feedback. It is a good choice for product marketers, UX researchers, and teams that need to understand user behavior without building a heavy analytics stack.

Choose Crazy Egg if your main goal is to test changes. Crazy Egg is a better fit for landing pages, small business websites, ecommerce pages, and CRO teams that need heatmaps, session recordings, A/B testing, surveys, CTAs, and conversion analytics together.

Choose Mouseflow if your website has complex user journeys, long forms, checkout issues, SaaS onboarding, or traffic segments that need deeper analysis. Mouseflow gives more detail around friction, form behavior, funnels, and journey analytics.

Choose Plerdy if you do not want to separate CRO, UX, SEO, funnels, popups, and event tracking into too many tools. Sometimes that is the real issue. Not “which heatmap is nicer,” but how many tools the team must open before it can make one useful decision.

FAQ About Hotjar vs Crazy Egg vs Mouseflow

Is Hotjar Better Than Crazy Egg?

Hotjar is better if you need heatmaps, session replay, surveys, user feedback, funnels, rage clicks, and drop-off insights. Crazy Egg is better if you need built-in A/B testing, popup CTAs, web analytics, conversion analytics, and simple heatmap reports in one CRO tool.

Is Crazy Egg Better Than Mouseflow?

Crazy Egg is better for A/B testing, page experiments, surveys, CTAs, and simple conversion optimization. Mouseflow is better for deep session replay, form analytics, friction detection, funnels, journey analytics, and segmentation.

What Is Mouseflow Used For?

Mouseflow is used to analyze how visitors behave on a website. Teams use it for session replay, heatmaps, friction detection, conversion funnels, journey analytics, form analytics, and feedback surveys.

Does Hotjar Have A Funnel Feature?

Yes, Hotjar includes funnels through the current Contentsquare experience analytics setup. Funnels help teams see where users drop off across key journeys such as signup, checkout, demo booking, or lead forms.

Does Hotjar Track Rage Clicks?

Yes, Hotjar can show rage clicks. This helps teams find confusing or broken elements where users repeatedly click because something does not work as expected.

Does Crazy Egg Have Session Recordings?

Yes, Crazy Egg has session recordings. The number of recordings depends on the selected plan. Crazy Egg also uses recording tags such as rage clicks, dead clicks, errors, inactivity, and slow loading signals.

How Much Does Crazy Egg Cost?

Crazy Egg public pricing starts at $29 per month for Starter, then $99 per month for Plus, $249 per month for Pro, and $599 per month for Enterprise. Plans are billed annually and are based on tracked pageviews, heatmap reports, and recordings.

Is ClickTale The Same As Hotjar, Crazy Egg, Or Mouseflow?

ClickTale is usually part of a more enterprise digital experience analytics conversation, while Hotjar, Crazy Egg, and Mouseflow are more commonly compared as website behavior analytics and CRO tools for heatmaps, recordings, funnels, feedback, and testing workflows.

Here’s what users say:

Plerdy is an excellent tool for online marketers. I've been using their heatmap tool for months to understand better how visitors interact with my website. Using the heatmap and replay tool was a breeze once I got the hang of them.

Mat G. Managing Member

What I like best is that the developers created an updated tool with new and useful features. The features I like the most are the session recording and the heat map tables, which provide essential information that allows you to see in detail what is working and what is not on your site.

Alfredo G. Creador de contenidos e instructor