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Smartlook, Hotjar, and Plerdy are all good to improve website conversion and user experience. Yet, they offer different approaches to data analysis and website optimization. Plerdy has the richest functionality and unites standard heatmaps with advanced data segmentation.
Heatmaps
Hotjar
Smartlook
Plerdy
PopUps forms
Hotjar
Smartlook
Plerdy
Feedbacks & NPS
Hotjar
Smartlook
Plerdy
Session recording
Hotjar
Smartlook
Plerdy
Conversion Funnels
Hotjar
Smartlook
Plerdy
SEO-checker
Hotjar
Smartlook
Plerdy
Event / Goals Tracking
Hotjar
Smartlook
Plerdy
Sales perfomance
Hotjar
Smartlook
Plerdy
Macro conversion
Hotjar
Smartlook
Plerdy
Other settings
Hotjar
Smartlook
Plerdy
Leandro Chaves, Analista de sistemas at Autônomo:
I like Smartlook because it offers heat maps of website consumption and recordings of users' navigation. Smartlook solves all the problems at a fair price. But using Smartlook, I missed the option of creating folders or tagging the recordings.
Sarah Bellaiche, Product Design/Development Engineer at Garantme:
I love the funnel functionality at Smartlook. With it, Smartlook helped us to see the step our users dropped the most. The dashboard at Smartlook is well done. Events are also very well done at Smartlook to check actions precise page.
Francesco Tonti, Development Director at Udacity:
I like that Smartlook shows what users click on and how interact with the website.
Moreover, Smartlook doesn't slow down the website. I recommend everybody to try Smartlook.
Tony Spencer, Independent Entrepreneur:
Hotjar was easy to integrate. But I think Hotjar isn't solving any problems. Hotjar crippled the original product. I don`t recommend you use Hotjar.
Emily Schreiber, Retention Marketing at Simon & Schuster:
Hotjar is excellent for small businesses and agencies. I can admit that Hotjar integrates with lots of other tools. But I dislike that Hotjar is not always user-friendly when generating heatmaps.
Oliver Pearson, Digital Marketing Manager at Risilience:
It's challenging to find things to dislike about Hotjar. Hotjar is a tool that fulfills everything it promises. I recommend you to try Hotjar.
“I don’t use Hotjar because of poor website performance. Although I lose some performance with Plerdy, the data I’m getting is worth it”
“Plerdy’s session recording feature is what I use most. Thanks to the layout, you can see how people interact with the website. Customer movement, click, page scroll, and keyboard indicators allow easily scanning long videos”
