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[eBook] – What Is Conversion Rate Optimization

What Is Conversion Rate Optimization
Andrew Chornyy - 001
Andrew Chornyy

CEO Plerdy — expert in SEO&CRO with over 14 years of experience.


Experienced online marketers often use in their work such a notion as website conversion. In particular, conversion rate optimization is one of their key tasks. In this article, you will learn why do they care so much about conversion and how it affects sales.

From the eBook “What Is Conversion Rate Optimization” you will learn more about:

  • What is conversion?
  • Why Conversion Rates Matters
  • Why Do You Need To Optimize Conversion?
  • Recommendations for Conversion Rate Optimization
  • How To Test Conversion?
  • 8 Tools to Increase Website Conversion
  • Conversion Rates Metrics to Assess Conversion and Increase Sales
  • Best Ways to Increase Conversion with the Help of a Sales Funnel
  • NOTE
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