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[eBook] – 19 Steps How to Perform an SEO Audit

19 Steps How to Perform an SEO Audit
Andrew Chornyy - 001
Andrew Chornyy

CEO Plerdy — expert in SEO&CRO with over 14 years of experience.


SEO specialists often need to conduct an SEO audit to identify the weaknesses of a corporate website and give tips on how to improve its search engine ranking. This takes a lot of skills and can be confusing. Nevertheless, the results of such analysis become a valuable asset for any marketing, advertising, promotional or other efforts.

From the eBook “19 Steps How to Perform an SEO Audit” you will learn more about:

  • What is SEO Audit?
  • What are the benefits of regular SEO audits?
  • Check the main website mirror and URL format
  • Check robots.txt and sitemap.xml files
  • Check the HTTP headers of server responses
  • Check the design of the 404 error page
  • Check for broken 4xx links
  • Check for clean URLs
  • Check meta descriptions and meta headers
  • Check headers
  • Check for redirects on the website
  • Check page speed
  • Check micro-markup
  • Check pagination pages
  • Check for extra code of website pages
  • Check for duplicate website elements
  • Check the number of a tags linking to a product page
  • Check the display of snippets in the search
  • Check the quality of image optimization
  • Check the quality of outbound links
  • Check whether the technical pages are closed from indexing
  • Link Mass Analysis
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