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Hotjar vs Crazy Egg is not only a heatmap comparison anymore. Both tools help teams understand user behavior, but they now move in different directions. Hotjar is part of the Contentsquare ecosystem and focuses on heatmaps, session replay, funnels, surveys, and user testing. Crazy Egg is still more direct for heatmaps, recordings, A/B testing, web analytics, surveys, errors tracking, and CTAs.
This comparison also includes Plerdy because many marketers need more than visual behavior reports. Plerdy combines heatmaps, session recordings, pop-up forms, SEO Checker, Google Search Console insights, conversion funnels, eCommerce sales performance, and A/B testing in one toolkit. So if you are comparing Crazy Egg vs Hotjar for CRO, UX, and SEO work, the table below gives a cleaner view.
Choose Hotjar if your team already wants a Contentsquare-connected behavior analytics path with heatmaps, session replay, funnels, surveys, and user testing. Choose Crazy Egg if you need a simpler CRO platform with heatmaps, recordings, A/B testing, traffic analysis, errors tracking, surveys, and CTAs. Choose Plerdy if you also need SEO, Google Search Console keyword insights, pop-up forms, ecommerce conversion analysis, and A/B testing in the same system.
One important pricing note: many people search for “Hotjar Observe Plus 32 per month” or “Hotjar Observe pricing Plus 32 per month,” but current official Hotjar pages now point users to Contentsquare pricing. So do not rely only on old Hotjar Observe Plus pricing when comparing Hotjar and Crazy Egg.
Heatmaps
Hotjar
Crazy Egg
Plerdy
Pop-Up Forms And CTAs
Hotjar
Crazy Egg
Plerdy
Feedback And NPS
Hotjar
Crazy Egg
Plerdy
Session Recording
Hotjar
Crazy Egg
Plerdy
Conversion Funnels
Hotjar
Crazy Egg
Plerdy
SEO Checker
Hotjar
Crazy Egg
Plerdy
Google Search Console Integration
Hotjar
Crazy Egg
Plerdy
Event And Goals Tracking
Hotjar
Crazy Egg
Plerdy
Sales Performance
Hotjar
Crazy Egg
Plerdy
A/B Testing Tool
Hotjar
Crazy Egg
Plerdy
Macro Conversion
Hotjar
Crazy Egg
Plerdy
Other Settings
Hotjar
Crazy Egg
Plerdy
Pricing
Hotjar
Crazy Egg
Plerdy
Old Hotjar pages and many search results still mention Hotjar Observe Plus price 32 per month, Hotjar Observe Plus $32 per month pricing, or similar wording. That is why this comparison keeps a clear Hotjar pricing note instead of pretending the old Observe pricing table is still the only source of truth. Today, Hotjar sends users toward Contentsquare plans, so the safest action is to check the live plan during signup.
Crazy Egg pricing is more direct: Starter is $29 per month, Plus is $99 per month, Pro is $249 per month, and Enterprise is $599 per month, with annual billing. Plerdy has a free plan and current paid packages starting from Startup $32 per month, or $21 per month with yearly billing. This makes Plerdy easier to compare when the team needs heatmaps, SEO, pop-ups, A/B testing, and ecommerce reports together.
Hotjar and Crazy Egg overlap in the most visible UX analytics areas: heatmaps, recordings, scroll behavior, surveys, and user behavior analysis. But the practical decision is not only about which tool has a heatmap. It is more about what your team wants to do after seeing the problem.
Hotjar is a good fit when the team wants behavior analytics, session replay, surveys, funnels, and user tests inside the wider Contentsquare direction. It feels more research-led. Crazy Egg is a good fit when the team wants quick heatmap reports, session recordings, A/B testing, traffic analysis, errors tracking, and CTAs without a very heavy analytics setup.
Plerdy is different. It is useful when marketers, SEO specialists, ecommerce managers, and CRO teams want to connect user behavior with website optimization tasks. For example, you can analyze clicks, check SEO issues, review Google Search Console queries, build pop-up forms, track ecommerce sales performance, and run A/B tests without jumping between five separate tools.
Hotjar is now positioned as part of the Contentsquare ecosystem. Its core value is still familiar: heatmaps, session replay, funnels, surveys, feedback, and user testing. For a UX team, this can be enough to understand what visitors click, where they scroll, where they hesitate, and what they say in direct feedback.
Hotjar can be a strong option when the team needs qualitative behavior data and wants to combine recordings with user feedback. It is also useful when you need a simple way to explain UX problems to managers who do not want to read a long analytics report.
Pros:
Drawbacks:
Crazy Egg is a practical CRO and user behavior tool. It includes heatmaps, session recordings, A/B testing, web analytics, conversion funnels, errors tracking, surveys, and popup CTAs. That makes it useful for teams that want to find UX problems and test changes without building a complex analytics stack.
Crazy Egg is especially attractive for marketers who want fast visual reports. Its heatmaps and recordings help show which content gets attention, which elements users ignore, and where visitors get frustrated. The A/B testing feature is also a clear advantage when comparing Crazy Egg vs Hotjar.
Pros:
Drawbacks:
Hotjar helps teams see how users behave on a website or app. Its heatmaps show where people click, move, and scroll. Session replay helps teams watch real user journeys and spot confusion, bugs, or drop-offs. Surveys and feedback tools help explain why users act in a certain way, not only what they did.
The biggest change is product positioning. Hotjar is now part of Contentsquare. That means Hotjar still has familiar behavior analytics features, but its pricing and product path should be checked through the current Contentsquare flow. This matters for anyone searching for Hotjar pricing Observe Plus 32 or Hotjar Observe Plus pricing 32 per month.
Hotjar is strongest when the main goal is UX research, behavior review, and feedback collection. It is weaker when the same team also needs SEO audits, Google Search Console insights, smart pop-ups, ecommerce sales tracking, and built-in A/B testing in one place.
Crazy Egg is a website optimization tool built around visual behavior analytics. Its main tools include Heatmaps, Session Recordings, A/B Testing, Web Analytics, Conversion Analytics, Conversion Funnels, Errors Tracking, Surveys, and Popup CTAs. So it is not only a heatmap tool anymore.
Crazy Egg is useful for marketers, CRO teams, agencies, and ecommerce teams that need fast visual answers. You can see what users click, where they scroll, what causes friction, and which page elements deserve more attention. The A/B testing feature also helps teams validate changes instead of only guessing.
The main pricing limitation is annual billing. Crazy Egg has a 30-day free trial, but the public paid plans are shown as monthly prices billed annually. For some small teams this is fine. For others, it makes Plerdy or another flexible CRO tool easier to test first.
Hotjar is a good choice if your team mainly needs heatmaps, session replay, surveys, feedback, funnels, and user testing. It works well for UX researchers, product teams, and marketers who want to understand user behavior in a visual and qualitative way.
Crazy Egg is better if your team wants heatmaps, recordings, A/B testing, traffic analysis, errors tracking, surveys, and CTAs in one CRO-focused tool. It is a practical option for teams that want to test page changes after finding friction.
Plerdy is a better fit if the team needs more than Hotjar and Crazy Egg behavior reports. You can use Plerdy for click heatmaps, session recordings, conversion funnels, SEO audits, Google Search Console keyword insights, smart pop-up forms, ecommerce sales performance, and A/B testing. This is useful when the question is not only “what did users click?” but also “what should we fix to get more conversions and organic traffic?”
Hotjar is research-friendly. Crazy Egg is CRO-test friendly. Plerdy is broader because it connects behavior analytics with SEO, lead generation, ecommerce, and conversion optimization. That is the main difference in this Hotjar and Crazy Egg comparison.
Hotjar is stronger for UX research, feedback, session replay, surveys, and funnels inside the Contentsquare direction. Crazy Egg is stronger when you want heatmaps, recordings, A/B testing, traffic analysis, errors tracking, surveys, and CTAs in a simpler CRO workflow.
Yes, Crazy Egg is usually the clearer choice if A/B testing is one of your main needs. Crazy Egg includes A/B Testing in paid plans, while Hotjar is mostly known for heatmaps, session replay, surveys, feedback, and behavior research.
Many older search results mention Hotjar Observe Plus at 32 per month when billed annually. But current official Hotjar pages now direct pricing to Contentsquare, so teams should check the live pricing path before making a buying decision.
Yes, Crazy Egg includes Errors Tracking in higher paid plans. It can help teams connect technical problems with behavior reports and recordings, which is useful when a page looks fine but users still get stuck.
If you need only user behavior tracking, Hotjar or Crazy Egg can work well. If you need SEO data and behavior tracking together, Plerdy is more suitable because it includes heatmaps, session recordings, SEO audits, Google Search Console insights, funnels, and A/B testing.
It’s amazing. The UI/UX may be confusing at the beginning, but after testing, I can say Plerdy is the best heatmap. Yes, even better than Crazy Egg.
I like many things about the Plerdy tool. First of all, it’s easy to use. Five minutes to complete the setup, and you are up and running.