Hotjar vs. Mouseflow

Hotjar Pros & Cons

Rachel Harrison, UX & CRO Analyst at Epiphany Search:

I really like Hotjar for its functionality. But other tools I have used in the past had the ability to automatically set up heatmaps on all of the pages, unlike Hotjar. In my opinion, this is the main disadvantage of Hotjar.

Chris Gomez, Director of Product Marketing at Passare:

Hotjar gave us insights we never had before. Heatmaps from Hotjar provide an excellent overview to dig deeper into the product. Recording user sessions with Hotjar were the most helpful for us. Yes, Hotjar has disadvantages, but they are minor.

Olaf Schaum, Founder at LiveSociety:

I don't like that Hotjar doesn't have direct integration with Google Analytics. Hotjar also doesn't have a mobile version of the dashboard. These are the main cons of Hotjar I noticed. Also, the live user feedback tool at Hotjar is a fantastic option.

Mouseflow Pros & Cons

Ryan Gogats, Senior Product Manager at Harmonic Insurance:

I like Mouseflow because of its easy initial configuration and easy setup of heatmaps. I also noticed a responsive customer service team at Mouseflow. But something about Mouseflow I don't like, and this is a feedback module that doesn't work as intended with trigger behavior.

Jeff Smith, Owner Principal at Montana SEO Services:

Mouseflow does a great job creating fantastic Heat Maps. Moreover, in the area of the heat maps, Mouseflow can handle A/B testing. This is what I like about Mouseflow.

Maryna N, Executive in Marketing at Marketing and Advertising Company:

In Mouseflow, I like reliable screen recording and the ability to filter recorded sessions by many variables. But Mouseflow provides clunky screen recording on mobile devices. That is what I don't like about Mouseflow.

About Hotjar

Tools meant to maximize online user experience and performance are Hotjar and Mouseflow. Among them, Hotjar shines for its original insights and conversion rate optimization. For e-commerce companies trying to raise their conversion rates, it is a great instrument. Easy to use, its dashboard offers vital statistics such top sites, unlimited sessions, bounce rate, top countries and devices from which responses have come from. View users' session recordings and examine heatmaps to find which elements receive the most clicks, rage clicks, or dead clicks. Hotjar also keeps privacy policies in mind while it examines the traffic of the website using several methods.

Users of Hotjar have given it nice marks. Digital Marketing Manager Abhishek D. claims Hotjar is the best visitor behavior analysis and conversion rate optimizing solution with original insights. He said installation is quick and the dashboard is straightforward. For large e-commerce companies, with thousands of daily visitors, however, business plans including multiple daily sessions might be somewhat costly.

Sessions recordings, heatmaps, funnels analysis, user testing choices, and feedback are provided by Hotjar. It also lets users communicate with their teams the most important bits of their discoveries. Users of Hotjar can combine with hundreds of products to streamline their tasks and free more time for most important activities.

Hotjar offers fresh connectivity with Microsoft Teams to include user comments into team discussions at last. It guides users to find which areas of their pages irritate them and provides page performance analysis in Heatmaps. All things considered, Hotjar is a great tool with special insights that enable website owners to better grasp the behavior of their consumers and so maximize their websites to raise their conversion rates.

About Mouseflow

Are you the owner of a website trying to maximize customer experience? Do you wish to know why users hesitate to finish your form, abandon their cart, or drop off? Then, just look at Mouseflow! This creative tool presents an ecosystem of capabilities that cooperate to enable companies of all kinds to lower website friction and maximize user experiences.

Mouseflow allows you to find insightful analysis of user behavior that might not otherwise be evident. The session replay function of the product allows you to view actual user journeys and identify pain locations using automated Friction Scores, therefore guiding your initial emphasis. Mouseflow also provides six types of heat maps to assist you in form analytics, feedback tools to help you maximize your website at every touchpoint of your users' journey, and rich visualizations and conversion funnels to enable you draw conclusions.

Mouseflow helps over 200,000 clients in more than 100 countries find latent user insights and enhance their digital experiences. From big companies to startups, Mouseflow is relied upon by digital front-runners all around. This is so because it is an ecosystem that collaboratively empowers teams and drives smarter, more confident decisions, not only a technology with many capabilities.

Don't rely solely on our word for truth. With hundreds of excellent evaluations on G2 and Capterra, Mouseflow is a top-rated user behavior analytics tool that helps companies definitely, not assuming, maximize their websites.