Microsoft Clarity vs. Hotjar

Microsoft Clarify, Hotjar, and Plerdy have many overlapping features. At the same time, they also provide unique capabilities that may affect your choice of software. Microsoft Clarify goes a bit deeper than Hotjar in terms of heatmap analytics, showing dead or rage clicks. Plerdy is the most lightweight. It doesn’t affect website performance and integrates very smoothly with your software. It also allows configuring custom goals for tracking.

Here’s what users think about these tools:

“We used Plerdy to figure out how to improve e-commerce UX. Videos session recordings helped us make many changes that improved conversion”

(Cristian T, Executive Art Director)

“Hotjar has less powerful filters than other tools”

(Gabriele M, UX Designer)

Heatmaps

Hotjar

Microsoft clarity

Plerdy

Dynamic elements
Custom user groups
Testing first clicks
Accurate mobile analytics
Deeper segmentation
Segmentation by traffic channels
Adaptive layout and show data
Correct data after website design changes
Hide Empty clicks
Sequence of clicks
Users did not go to another page

PopUps forms

Hotjar

Microsoft clarity

Plerdy

Ready to use templates
Reports about leads
Statistics about how do people interact with a form
Display a popup to specific trigger
API integrations with popular email services

Feedbacks & NPS

Hotjar

Microsoft clarity

Plerdy

Surveys
Visual feedback
Net Promoter Score

Session recording

Hotjar

Microsoft clarity

Plerdy

Replay video about user behavior
Custom events and more setting
Timeline recording with pages and time
Filter by traffic channels
Analyze individual user groups

Conversion Funnels

Hotjar

Microsoft clarity

Plerdy

Analyze funnels by devices and traffic channels
Track unique pageviews and drop-offs on every stage

SEO-checker

Hotjar

Microsoft clarity

Plerdy

Automatics SEO audits
SEO mistakes in semantics
Comparison of duplicates of the main meta tags
Data about mobile-first index
Google Search Console integration
Tips on missed keywords

Event / Goals Tracking

Hotjar

Microsoft clarity

Plerdy

Configure events
Transfer to Google Analytics

Sales perfomance

Hotjar

Microsoft clarity

Plerdy

Elements do customers interact with before making a purchase
Find out what don't affect sales at all
E-commerce conversion analysis
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