10 Best Ahrefs Alternatives

Article by:
Oliver Maximovich

SEO Blog SEO Tools

Nowadays, online requires a complex approach considering various marketing trends. The brands aim to get a maximum online presence and target a specific audience to increase sales and improve the conversion rate. The customer attraction strategy is usually based on enhancing relevance, an SEO parameter that determines the site’s position in SERP. And Ahrefs became the choice of millions of marketers to improve it.

Ahrefs is an online agency that provides various tools for SEO optimization. They include the following:

  • Site Explorer allows research of keywords, organic traffic, and backlinks.
  • Keyword Explorer defines the necessary keywords considering the requests users search by Google.
  • Site Audit helps analyze the essential site performance parameters such as content quality, CSS and HTML, internal and external links, etc.
  • Dashboard represents the table with the apparent performance parameters for multiple site pages.
  • Rank Tracker shows the history of web pages” current and previous SERP positions.
  • Content Explorer searches the relevant web pages on a specific topic due to the filters.

Moreover, Ahrefs recently provided a beta version of the efficient search engine – Yep, and regard it as the best competitor to Google. The system is better at delivering efficient results and uses the most relevant web pages with the best keyword optimization. However, like each modern instrument, it has its pros and cons. So, let’s discover them and determine the best Ahrefs alternatives in 2022.

Best 10 Ahrefs Alternatives

Various websites provide alternative services for Search Engine Optimization and the improvement of essential performance parameters. Each has its peculiarities and helps users solve crucial promotion issues.


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It’s’ a free Ahrefs alternative founded by Mike Kamo and Neil Patel in Remote, Oregon. When visiting a website, the users can pass a quick survey to get a detailed guide for the increasing online traffic. The particular functions are:

  • Domain overview.
  • Content ideas.
  • Backlink research.

The tool’s use guarantees at least 70-100% traffic increase and ranking high for 8-10 keywords. Authoritative brands such as PortraitFlip, Ninjacat, Fountain Filters, and others implement their SEO strategies with UberSuggest.

Screaming Frog Alternative to Ahrefs

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The company founded by Dan Sharp is located in Henley-on-Thames, Great Britain. Since 1998, the team has been replenished by influential marketers, analysts, and web developers that grew the brand up to the most powerful one in GB. The particular features of the Ahrefs alternative are:

  • Digital PR.
  • Google Analytics consultancy.
  • PPC management.

Disney, Shazam, Unum, Nominet, Dell, and others regularly use the instruments to improve particular SEO parameters.

MOZ Alternative to Ahrefs

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Rand Fishkin and Gillian Muessig founded the alternative to Ahrefs. The company has its headquarters in Seattle, Washington, and Vancouver, Canada. The complex analysis of various Search Engine Optimization metrics is what everybody values in Moz. Its unique functions are the following:

  • Investigation of the domain and page authority.
  • Rank tracking through 170+ search engines.
  • Website audits with recommendations for improvements and fixes.

Zillow, Trivago, Razorfish, 99designs, Alaska, and others are the high-trusted brands cooperating with Moz.

SEMrush alternative to Ahrefs

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Oleg Shchegolev is a founder of a free alternative to Ahrefs with the main office in Boston, Massachusetts. The tool was used by more than 3 million customers and received 21 global awards. It provides the following opportunities to the customers:

  • Determine the most relevant topics users search with Google.
  • Generate new ideas for increasing market share.
  • Analyze the competitor’s social media accounts.
  • Client workflow management with CRM.

Decathlon, P&G, Tesla, Samsung, Walmart, etc., regard SEMrush as the best SEO tool to improve their online presence.

Serpstat Alternative to Ahrefs

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Oleg Salamaha created it for digital marketing agencies, in-house SEO teams, SMBs, and Enterprise. The website is highly evaluated by TrustRadius, Capterra, G2, Finances Online, and other review platforms. Different standard and advanced tools provide efficient functions for Search Engine Optimization:

  • Use of custom templates for website optimization.
  • Collection of the semantic core for the specific projects.
  • Determining opportunities for functional development by fundamental phrase analysis.

Aptivio, Depositphotos, SendPulse, eSputnik.com, and other brands use the Ahrefs alternative.

Monitor Backlinks Alternative to Ahrefs

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Razvan Girmacea is the founder and CEO of the best Ahrefs alternative used by more than 100,000 customers. The efficiency indicators are the increased number of backlinks and increased targeted traffic. In addition, the tool helps monitor the following parameters:

  • Recover the necessary lost links.
  • Gather backlink data in one storage.
  • Competitor’s backlink and keyword research.

The tool is featured on Forbes, SearchEnginePeople, QuickSprout, and Backlinko.

Majestic Alternative to Ahrefs

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Alex Chudnovsky founded Majestic as the best tool for link investigation. The tool’s indicators for users include trust, citation, and visibility flow scores. The features of Majestic are the following:

  • Defining the websites with the best links.
  • Filtering links by topic, quality, and language.
  • Discovering innovative link opportunities.

The world-famous brands used the Ahrefs alternative and crawled 3 trillion backlinks that helped websites choose suitable promotion strategies.

Mangools KWFinder Alternative to Ahrefs

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Peter Hrbacik created a famous company located in Bratislava, Slovakia. Since its foundation, the tool has provided more than 2.5 billion related and 100 million competitor keywords. The specific functions are:

  • Keyword analysis considering the specific search volumes and the phrase difficulties.
  • Search for indicators the competitors rank for.
  • Identifying the most relevant content topics.

Airbnb, Alexa, Skyscanner, Adidas, Retailmenot, and others trust the company and choose it for website improvement.

BuzzSumo Alternative to Ahrefs

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James Blackwell and Henley Wing are the founders of the Ahrefs alternative, located in Brighton, England. The platform provided 300 trillions+ social engagements and millions of articles indexed daily. The specific features of BuzzSumo are the following:

  • Find influencers.
  • Chrome extension for content research.
  • API automation for SEO.

The tool is used by HubSpot, Digitas, BuzzFeed, Ogilvy, Expedia, and other popular brands.

Long Tail Pro Alternative to Ahrefs

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Spencer Haws created an efficient Ahrefs alternative for keyword research for marketing professionals, consultants, affiliate marketers, etc. The tool helps acquire the following opportunities:

  • Filter-based finding keywords for necessary topics.
  • SERP analysis.
  • Backlink analysis against critical parameters.

Growing, Americangolf, Pitchero, Semtrix, Checkout Saver, and other brands regard Long Tail Pro is an efficient tool for SEO.

Pros and Cons of Use Ahrefs

Ahrefs has advantages and disadvantages that users consider when choosing the best tool for SEO. The pros are the following:

Representing organic search data

“The data from the other websites is provided accurately,” – Mohammad, Associate Manager at Small Business.

Tracing rank positions

“Its intuitive interface and set of functions help efficiently monitor your rank positions,” – Gulfam, SEO Expert at Small Business.

Off-page SEO

“I love the data I can grab from the competitor and backlink competitor analysis,” – Jignesh, Digital Marketing Manager at Mid-Market.

Site Audit

“It’s beneficial for finding and fixing the site’s flaws,” – Sukhpreet, Lead Organic Marketing at Small Business.

Content gap

“The data and metrics the tool uses for content tips are the best,” – Maddy, SEO Manager at Small Business.

However, the users speak about the disadvantages that may force them to choose the Ahrefs alternative:

Customer service

“The only solution for my problem was creating a new account,” – Brandon, Web Developer at Enterprise.

Uncontrolled charges

“Plan changed without our permission that resulted in hundreds of extra charges,” – Elena, Chief Marketing Officer at Small Business.

Backhand techniques

“Legacy customers now get updated every 5 days instead of daily,” – Eean, CTO of Small Business.

Poor file download

“Excel files included unreadable symbols,” – Darryl, Inbound Marketer at Mid-Market.

Slow performance

“It made my work take twice as long to complete,” – Rose, Employee at Mid-Market.

To Sum Up

Ahrefs provides essential opportunities to help modern businesses analyze their Search Engine Optimization parameters and improve their online presence. So, it si necessary to understand if it corresponds to your specific brand’sb’requirements or if an Ahrefs alternative is better to choose.

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