This article is for those who work in the sales department, manage it or run a company with one. Those who don’t use sales tools and record sales in Excel or a notebook will benefit the most from this article because they will find the 50 best sales tools here.
The Plerdy team communicates daily with client sales teams. They all have the same problems on the web. Most come to us when the loss of profit in digital is already visible to the naked eye.
Assuming that you already successfully use a certain sales tool, for instance, a CRM system. Yourself or with the help of third-party specialists, you integrated a certain sales tool with the website, telephony, and other sources of requests. Deals in the system are created automatically by the call, on request from the site, or lead form. Then they are distributed to managers and go to work. It would seem that the sales process is set up, and more tools are needed.
But the harsh reality likely shatters your expectations. The problems in the sales department remain. For example:
- Unresolved deals are piling up.
- Deals stay at a certain stage.
- Managers make mistakes.
- Managers work in different ways.
- A sales manager is not a marketer.
- Routine still takes up most of the sales managers’ time.
- The CRM interface forces you to “flex” under it.
- It’s hard for the sales manager to understand the complete picture of the deals.
We don’t consider common problems like failure to implement sales plans, staff turnover, and the need for constant training. This is because they can be solved with the help of a CRM system. What is a CRM tool?
A CRM system is a tool that helps track and analyze the system of relationships with customers. Starting work on a client, the manager marks what stage of the sale they are at. All data is collected, so at the right moment, the manager can assess the situation in the company. Modern CRM tools offer hundreds of report types. Using the CRM tool, we recommend you:
- Analyze the number of employee actions in the sales funnel daily.
- Assess how much managers were able to move customers through the sales funnel closer to the deal once a week.
- Evaluate sales once a month.
- Develop the sales department and keep employees motivated.
There are a lot of sales tools with different functionality. They are designed for different purposes and different sizes of teams. Today it is impossible to choose the right tool without testing its alternatives.
50 Best Sales Tools
If you recognize yourself in the problems described above and have already begun to give up from the abundance of unsolvable tasks, cheer up. Below you will find ingenious and simple solutions to every problem in your sales department.
Companies that use: Trello, Suzuki, SoundCloud, SurveyMonkey, WWF
HubSpot is one of the most popular marketing automation tools. With HubSpot, you can do email newsletters, segment the base, build forms, create landing pages, run social networks, do SEO promotion, and more.
LinkedIn Sales Solutions
Companies that use: Infosys, Symantec, PTC, BMC, SAP
LinkedIn Sales Solutions measures how well a company performs in good social selling or communication techniques. For sales reps, it’s an easy way to gauge their progress at a glance. At the same time, it allows sales managers to highlight the connection between social media engagement and sales performance.
Companies that use: DELL, SONY, Cisco, DHL, LinkedIn
ProProfs Chat is an online chat service that allows companies to offer instant customer support and interact with visitors to their sites. Armed with ProProfs Chat services, your support team can solve problems faster, quickly provide answers to questions about your products and services, and assure your customers that they are always there for them.
Companies that use: Groupon, Cisco, APTTUS, CenturyLink, Caesars Entertainment
InsideSales.com is a revenue acceleration tool that helps companies worldwide grow. This tool has very wide functionality.
Companies that use: Samsung, Audi, Lexus, Elevate, Paysafe
Acquire is a tool that provides an opportunity to collaborate with customers through chat, video, cobrowse, and more. With it, you can increase clients` satisfaction and revenue.
Companies that use: Suzuki, SurveyMonkey, WWF, Infosys, Symantec
Toutapp is a sales tool for automating and templating the sending of cold emails, which shows what happens to the letter after it is sent. For example, whether the recipient opened the letter and clicked on the link.
Companies that use: Groupon, Ally, Yelp, Northwestern University, Teach for America
Yesware is the same sales tool as Toutapp. It helps companies all over the world to understand what happens to the letter after it is sent.
Companies that use: eBay, COMPASS, LAZBOY, TWILIO, Dropbox
Calendly is a tool ready to replace the phone and mail to schedule various meetings faster. It knows how to customize email reminders and their appearance, create group events and invitation links, generate reports and integrate with other applications.
Companies that use: ABInBev, Capital One, Zendesk, Veeva, 20th Century FOX
Zoom is a service for video conferencing, online meetings, webinars, and personal conversations. With Zoom, the user can quickly communicate with a team or an individual user.
Companies that use: UNIGLOBE Travel, Intelligent Netware, DHL, LAZBOY, PTC
ClinchPad is a useful tool built for small teams. This tool helps to automate communication and work processes.
Companies that use: Nucleus Networks, Byte Check, Jan Pro, Umault, Vidcruiter
Proposify is a useful tool that gives control and insight into your sales process. Proposify provides the confidence and consistency to get new deals.
Companies that use: Flywheel, SalesInsider.io, Promethium, Tom Ferry, Welltok
Crystal is a tool that integrates insights into your sales, hiring and training processes. All this is done with the help of the DISC behavioral framework.
Companies that use: Ally, One Touch Video Chat, Place, HRTMS, PracticeMatch
Slintel is a sales tool that identifies the best-selling opportunities. This tool is designed for medium and big companies and has wide functionality.
Companies that use: Clearbit, Lever, Gusto, Backerkit, Thumbtack
Persist IQ is a tool that helps to find, reach, and organize customers. This service is designed for small teams and perfectly fits their needs.
Companies that use: LAVAZZA, PLEO, Klarna, PayFit, Spendesk
Albacross is an excellent tool for the sales department. It monitors contacts who visit the site and helps the sales department increase company revenue.
Companies that use: Coupa, APIgee, DocuSign, Salesforce, Siemens
Demandbase is a targeting and personalization platform for B2B firms. It provides companies with tools that help grow the sales pipeline.
Companies that use: Place, HRTMS, Flywheel, Tom Ferry, Welltok
CircleBack attempts to regularly aggregate contacts to optimize your address book like other applications with an integrated address book. CircleBack can connect to your Google, Facebook, and LinkedIn accounts to manage your address book.
Companies that use: Engie, NBC, KPN, SONOS, RBC
Salesforce is an online tool for managing business processes, customer relationships, analytics, marketing, and sales. The service allows you to create and configure any application, deploy the necessary functionality, and manage the company’s budget sensitively.
Companies that use: Nova, Altice, Mpower, Spark Solar, Trinity Solar
Spotio is designed for companies whose customers are evenly distributed across certain territories and require frequent visits. If most of your sales representatives are attached to a particular geography, Spotio is necessary for you. Here you will find the best routes, the potential volume of deals, and so on.
Companies that use: PayPal, Microsoft, DHL, ROGERS, IBM
Autoklose is a new tool for sales automation, and lead generation is just one of its features. Namely, this platform will be with you throughout the entire sales process and enhance all your efforts.
Companies that use: COMPASS, LAZBOY, TWILIO, Ally, Yelp
Limecall helps to turn your site’s visitors into your customers several times faster. This service connects visitors to the right representatives of your company almost instantly through live calls and meetings.
Companies that use: Uber, Indeed, HubSpot, Logitech, WhirlPool
EmailAnalytics visualizes your team’s success with email. It is an essential tool for tracking employee performance, allowing managers to rebalance workloads, identify top performers and optimize performance.
Companies that use: Superhuman Prospecting, SalesRoads, Colt Powertrain, The SALT Group, Fender Insurance Agency.
VanillaSoft is a service that provides your sales team with the tools they need to engage, qualify and close sales. It is popular among small and middle-sized companies all over the world.
Companies that use: Sharp, Menlo Park, Copyhackers, AppSumo, OLOVES
Better Proposal is a first-class service that allows you easily create easy-to-sign proposals. With it, you can save time, create smarter follow-ups, manage your pipeline, instantly close the deal, and much more.
Companies that use: PTC, BMC, SAP, LAVAZZA, PLEO.
Indy Proposal designed proposals to make your leads your new clients. Indy Proposal has made everything possible for you to have a clean and clear explanation of your services.
Companies that use: Express Trucking Group, RocketOffr, GoSite, JustPressOne, Urban Immersive
Aloware is a service that helps you conclude deals with leads. Aloware toolkit includes CRM Phone System, Power Dialer, Business Texting, and Sales Automation. These sales tools will greatly help your company.
Companies that use: Stripe, DOMO, Citrix, IBM, Shopify
This platform is an all-in-one tool in the hands of specialists that will improve the work of your revenue team. This platform is designed for medium and big-seized businesses from all over the world.
Companies that use: Capgemini, Siemens, WorkSoft, Users Love Us, Fujitsu
This service helps sales teams with their focus understand what want the key stakeholders, as well as customers. Companies from all over the world give positive feedback about Revegy.
Companies that use: FlyBuys, OKTA, Observian, Western Union, DELTA
Lucidchart is a service that provides an opportunity to create diagrams. It is an intelligent service with which you can bring the brightest minds together for the best efficiency.
Companies that use: Blackbaud, Dialpad, Aircall, Personify, Coupa
With RollWorks, you can align marketing & sales on your target accounts and reach buying committees across channels. This sales tool has wide functionality, which guarantees you will like it.
Companies that use: SONY, AirBus, Salesforce, Zuora, Johnson Electric
Prezi is a web service that can create interactive multimedia presentations with a non-linear structure. Prezi lets you organize images, graphics, text, audio, video, and animations and present them to your audience in person or remotely. But if slides literally and metaphorically box you in, Prezi gives you the ability to influence the course of your presentation.
Companies that use: J.G. Wentworth, Frontier, Riverbed, Zoom, PTC
Brainshark is a web service for creating video presentations with the ability to view them online. The service is available on computer and mobile devices – smartphones and tablets. Brainshark allows you to work with documents of different formats, images, slides, and links. It also allows you to add audio and video.
Companies that use: Thomson Reuters, Showpad, Mediafly, Agile Frameworks, DELL
6sense is one of some SaaS providers with predictive sales tools for B2B marketing. Using this service, any company can get a good competitive advantage.
Companies that use: Locus Robotics, BuzzSumo, HelloFRESH, Canada Goose, Airbnb
Geckoboard makes creating the report panel easier with the help of widgets. Using it, you can import data from numerous systems. Its advantages are easy to use, many widgets, and systems and networks to import.
Companies that use: Motorolla, Quora, TED, Mono, PacketFusion
It is a communication platform. Dialpad offers unlimited internal calls, HD video calls, and SMS. However, because conference calls are limited to 10 participants, the Dialpad is the best choice for sole proprietors, freelancers, and small teams who need a business VoIP phone system with basic features.
Companies that use: Genworth, LinkedIn, Salesforce, Pluralsight, Zoom
This sales tool integrates with your current systems and collects data about your audience. It looks for intent signals to influence the timing and content of your direct emails.
Companies that use: CrowdRiff, BlueCore, PathFactory, ANACONDA, Fortinet
This multifunctional tool helps high-performing marketing and sales teams drive more pipeline and revenue for the company. It allows you to use all-in-one multi-channel ABM in one place. Terminus will help you with targeted display advertising, conversational marketing, email signature marketing, retargeting, LinkedIn advertising, contextual advertising, and web personalization. With this platform, you will have an advantage over your competitors.
Companies that use: Express Trucking Group, Locus Robotics, Thomson Reuters, JustPressOne, PracticeMatch
Jiminny is one of the unique tools on the web. It helps to train sales representatives by recording, transcribing, and analyzing conversations with leads and clients. Jiminny is an indispensable tool for any company that wants its sales department to bring more revenue each quartal. On average, it saves the sales representatives 1,5 hours per week.
Companies that use: TripActions, User Testing, Qualtrics, MongoDB, Segment
Chorus is another tool that helps train sales representatives. It is no less useful than Jiminny. With it, you can capture and analyze every interaction, understand what drives performance, never lose momentum and remove the guesswork. Using Chorus, your sales department will increase its effectiveness with small steps every day.
Companies that use: Amazon, Paytm, Accenture, Wipro, Oracle
CallHippo is a VoIP service provider that offers a Business phone system. It contains features like call conferencing, tracking, global connect, call barging, IVR, voicemail, etc. It supports 85+ SaaS integrations like Slack, Shopify, Zoho, Zendesk, and many more. It is suitable for small, medium, and large enterprises.
Companies utilizing the tool: Price Waterhouse Coopers, Escorts Limited, A & A Contract Customs Brokers, MoneyMe. Pipedrive is a CRM system and sales funnel management tool that helps you focus on important actions. Made by sales specialists for sales specialists.
Pipedrive is one of the most prospecting tools for sales designed to help small sales teams work with a complex or long sales process.
Companies utilizing the tool: Segment, Asana, Customer.io, Uber, Intercom, and Optimizely. It is one of the best sales tools, as it allows your sales team to work smarter, not harder, with Clearbit data enrichment. You can use more than 100 data points to get a complete picture of the pain points.
Companies are utilizing the tool: Snowflake, Affirm, Okta, Siemens, and Zoom. The company offers many products; one of those is Outreach Engage. It is one of the top sales prospecting tools that enable sales organization, which makes it possible to maximize prospecting productivity and optimize sales execution. It is one of the sales force tools that help people make the best decisions.
Companies utilizing the tool: Santander, Kleberg Bank, FineMark. DocuSign is an electronic signature solution. Helps you quickly sign a full range of documents and forms online without training or software installation. Simplifies workflow, provides legally relevant tools and provides a secure signing process that protects against forgery. It is one of the top tools for sales that can be used in diverse industries.
Companies utilizing the tool: Verizon, Honeywell, Lenovo, Lufthansa.
Tableau is an interactive business intelligence and data visualization software. It helps to conduct a deep analysis of a large amount of information and present the results conveniently and intuitively. Tableau can interact with cloud solutions (Dropbox, Google Sheets, AWS Redshift, etc.) and modern data analysis tools. It is considered one of the best tools for sales managers.
Companies utilizing the tool: Zoom, UIPath, Cisco, MarketMan.
Clari is one of the cloud-based sales managers tools that use artificial intelligence (AI) for forecasting and opportunity management. The Clari Dashboard gives users an overview of all options and insights, including when the next meeting is scheduled, progress towards milestones, and the chance of winning each trade. This tool is indeed one of the top sales management tools.
Companies utilizing the tool: Zillow, Slack, PayPal, Twilio, Autodesk.
Gong primarily uses Revenue Intelligence to divide its sales use cases into three main areas – deal analysis, market analysis, and people analysis. Chorus records call, decrypts and analyze them. Deal analysis implies having an overview of the sales pipeline, where you understand the interaction between your sales and your leads. All these features make the solution one of the best sales management tools.
Companies utilizing the tool: Dow Jones, General Motors, Nestle, Twitter.
Highspot is one of the leading sales promotional tools. The intuitive platform combines intelligent content management, training, contextual guidance, customer engagement, and actionable analytics. Go-to-market teams use Highspot to create a seamless shopping experience that improves revenue, customer satisfaction, and retention. Among sales tools online, it is a leader.
Companies utilizing the tool: Heap, Envoy, Calm, Peloton, Wistia, Roman.
Stitch company offers a range of impressive tools, including Stitch for sales. Sales intelligence tools are worth your attention: they help integrate data from sales and revenue platforms easily. The game is worth the candle to CRM, sales automation, and more. Stitch is your decent choice among sales automation tools.
Companies utilizing the tool: Yoursign, Graphy, Paralect, BestDostor.
Zapier is an integration platform that helps businesses automate everyday workflows and create connections between web applications. It is one of the best tools for sales on the market. Zapier allows users to transfer data between web applications without the help of writing code, which allows them to integrate the necessary services without the help of developers.
Companies that use: Spot, WiseStamp, Octopai, RTL
Storydoc is a business presentation software that covers a wide range of use cases, from pitch and sales decks to one-pagers and case studies, thanks to its built-in templates. The tool has powerful integrations with CRMs and sign-up forms. You can also track how your deck is being read.
We realize we’ve given you a lot to think about. But, agree, if all these tools work for the benefit of your business, the game is worth the candle. Each tool on the list is tested by real people and helps the sales team.
We have spent more than five years personally testing all the best and newest tools for sales departments. We vouch for the tools on our list with our heads. We are sure they will help you increase your sales department effectivity and bring profit to your company.