16 Best Customer Experience Tools & CX Software in 2025

Introducing the ultimate guide to the 16 top customer experience (CX) software technologies! Your company will be elevated by these creative solutions by:

• Organization of customer contacts
• Giving practical insights
• Improving customer contents
• increasing loyalty and retention

Of these revolutionary instruments, Plerdy is particularly important for CX website analysis. Plerdy enables companies to optimize their customer experience plans and guarantees a smooth journey for every visitor with its sophisticated heatmap technology, conversion tracking, and SEO capabilities.

Thus, get ready to maximize the possibilities of your contacts with customers. Our well chosen selection of CX tools will point you in the direction of the ideal answer for your particular requirements. Explore the top CX software solutions to see your company reach new heights and never settle for less than the finest!

What Are Customer Experience (CX) Tools?

Tools for Customer Experience (CX) analysis Indeed, they are a whole game-change. Imagine you manage an online company and you wish to know exactly what your customers are thinking—what irritates them, what they love, and what drives them to click the perfect “Buy Now.” CX tools provide that superhuman kind of ability. Whether it’s your website, email, or customer care chat, they enable you to better understand every touchpoint your customers come across.

Imagine your customer’s experience as a road trip; these tools are like her GPS. You can identify the precise areas that want some TLC instead of speculating where they could wander—that is, bounce off your site. Before your customer leaves to visit your rival website, you can adjust and maximize them.

The exciting aspect is certain CX technologies are so clever they can forecast customer behavior, allowing you to address issues before they ever surface. Knowing a stationary traffic bottleneck is ahead and rerouting your customers before they become annoyed is like knowing this. These tools have got your back whether your interests are heatmaps, questionnaires, or session replays. About ready to provide your customers with an unforgettable experience? Clearly, you are.

Picking the Perfect CX Tool: A Guide to Success

Choosing the appropriate software product based on your company requirements will help you up your customer experience (CX game). You can speed things up with these advices:

• List Your Objectives: Make it very evident what you hope to accomplish with a CX tool.
• Evaluate Integration Capabilities: Make sure your current systems and the software work together smoothly.
• Examine the features to be sure they meet your particular needs.
• Analyze User-Friendliness: Choose a program with a simple interface for easy navigation.

Recall that a great CX platform enables your staff to easily track and improve customer interactions. Jump right in and use CX software to take your company to new heights!

Customer Experience (CX) Tools: Unleashing Their Power

Tools for the customer experience (CX) are essential to companies trying to stay ahead of the competition. Their many advantages simplify your customer contacts and guarantee satisfaction:

• Getting Feedback: CX software helps you to comprehend customer preferences by gathering priceless information from many touchpoints.
• Analyzing Data: Patterns and trends in customer behavior can be found with the use of advanced analytics’ practical insights.
• Customized communication made possible by CX tools promotes solid customer connections.
• Tracking Key Performance Indicators (KPIs) will help to guarantee ongoing enhancement of the customer experience.

Simply said, CX technologies enable an unmatched customer experience (CX) that increases profitability and fosters loyalty. Thus, get the appropriate software for your company and watch how much happier your customers are!

Plerdy: Your Key to a Stellar Customer Experience

With Plerdy, a formidable tool for smooth interactions, unleash the potential of your customer experience (CX) strategy. You will gain from using Plerdy the following:

• Heatmaps: Visualize user behavior on your website, pinpointing areas of interest and potential bottlenecks.
• Conversion Tracking: Monitor conversion rates and optimize your sales funnel for maximum impact.
• Pop-up Campaigns: Engage customers with targeted messages, increasing retention and encouraging repeat visits.
• SEO Analysis: Keep an eye on your website’s search engine performance, ensuring you stay ahead of the competition.

By adjusting their CX strategy, Plerdy’s extensive feature set enables companies to obtain a competitive advantage. So don’t let chances pass you by; use Plerdy’s power and see how much happier your customers are!

View our carefully chosen selection of the 16 best customer experience (CX) software tools to revolutionize your business. Equipped with the newest tools available, confidently and easily traverse the always shifting CX landscape. Find chances for unmatched customer interaction and don’t stop looking for the ideal CX solution.

1. Plerdy

Turn your visitors into customers with Plerdy, a state-of-the-art set of customer experience (CX) and conversion rate optimization solutions. You can with Plerdy:

• Real-time heatmaps that record each click on your website let you monitor user behavior.
• Continually check important tags to stay ahead of the SEO game.
• View session replays to get further into visitor interactions.
• Track events more simply with smooth Google Analytics synchronization.
• With ease, design and personalize striking pop-up shapes.
• Affix purchase data to every site element to monitor sales performance.
• Find and evaluate conversion funnels to maximise user experiences.
• Obtain priceless input by means of the Net Promoter Score.

Largest companies in the world trust Plerdy, which has helped them boost sales by 1.5 times. Utilize Plerdy’s all-in-one UX, CRO, and SEO solutions to boost your conversions, customer experience, and organic traffic.

2. Zendesk

Combining ticketing, messaging, help center, audio, and AI features, Zendesk is a flexible customer experience (CX) technology that enables companies to provide excellent assistance. Underlying Zendesk, Sunshine allows for easy setup with pre-built features, apps, and tools to suit your business requirements.

Notable Zendesk features consist of:

• Quick Implementation: With a very configurable platform, be up and operating in a few weeks.
• Open and Flexible: Developed using common languages and open standards, it is easy to design the ideal support platform for your company.
• Customization: Strong customizing, no-code tools, and efficient processes will increase agent productivity.
• Connect with partners like Slack, Salesforce, and Hubspot to increase productivity with the 1200+ apps available in the Zendesk marketplace.
• Unified Customer picture: Align your company for better support, giving agents a comprehensive picture, and deliver individualized customer experiences by integrating your systems.
• Scalable Security: With customizable data hosting options, Sunshine supports company expansion by guaranteeing compliance, data security, and privacy.

Because Zendesk offers customers quick access to knowledge, its versatility—which includes its Knowledge Base and Community features—helps lower support questions. Real-time customer care made possible by the platform’s smooth integration capabilities with well-known social media networks and email providers raises customer satisfaction.

3. Sprinklr

With Sprinklr, enhance your customer experience (CX) game and avoid the headache of managing separate tools. With a single perspective of your customers, our all-in-one platform streamlines research, social, marketing, and customer service and is trusted by nine of the top ten most valuable organizations. Let your brand to speak for itself:

• Make listening enabled by AI your competitive advantage.
• Use customer information in real time to spur creativity and teamwork.
• Protect your brand and lower risk by making proactive decisions.

Leading industry solutions like Sprinklr Insights, Sprinklr Service, Sprinklr Marketing, and Sprinklr Social, all seamlessly integrated on the first Unified-CXM platform, empower your CX team. With Sprinklr, bid point solution chaos farewell and welcome the customer experience management of the future.

4. Adobe Experience Cloud

Experience the best customer experience (CX) tools available with Adobe Experience Cloud, the combination that will turbocharge your content and digital asset management. What distinguishes it is as follows:

• Content Management System: By automating the scaling process throughout all channels, Adobe Experience Manager Sites guarantee unique and consistent content for each and every customer.
• Digital Asset Management: Smart tools and automation let you find, modify, and deploy your materials more quickly with Adobe Experience Manager materials.
• Forms & Digital Enrollment: Adobe Experience Manager Forms builds responsive forms for a smooth customer experience from acquisition to retention.
• Cloud Service: With the best speed and security available, Adobe’s cloud-native enterprise-grade content management solution eliminates expensive upgrades.
• Adobe Learning Manager: This tool facilitates partner training, staff skill development, higher sales, and customer engagement.
• Digital Guides: With Adobe’s cloud-native component content management system (CCMS), create content more quickly, manage it better, and scale it efficiently.

5. HubSpot

HubSpot Service HubTM is all-inclusive customer service software that is made to satisfy the increasing needs of contemporary customers. Uplift your customer experience game. Benefits from this strong platform include:

• Managing and satisfying customers all throughout their journey is made easier when all of your customer service channels and data are housed on a single CRM platform.
• Strengthen Bonds with Customers Use Omni-Channel Messaging, Knowledge Base, and Customer Portal to offer individualized, round-the-clock help that enables customers and finds solutions more quickly.
• Effective Team Coordination: Integrated within the HubSpot platform, inbound, live chat, and VoIP calls streamline the work of your support staff.
• Scalability: Select from premium editions catered to your company needs or start with free tools and upgrade as you expand.

Reputable companies including GoFundMe Charity, LegalZoom, Kahoot, Rakuten Advertising, Ocean Spray, SoundCloud, and Reseller Ratings trust Service HubTM. With HubSpot Service HubTM, don’t pass up the chance to enhance your customer service management and deliver remarkable experiences.

6. Clarabridge

Presenting Clarabridge, the industry leader in customer experience (CX) management now enhanced with the strongest conversational analytics available. Qualtrics’ acquisition of the XM platform raises the bar for comprehending customer intentions, efforts, and emotions. Features of note consist of:

• Conversational analytics and iQTM real-time insights let you comprehend everything that is happening and why.
• Natural language understanding (NLU) models targeted to 150+ industries for emotion, intent, and effort detection.
• Scale-up automated actions using xFlow to enhance customer experiences.
• Extensive Experience ID profiles for staff and customers provide hyper-personalised encounters.

Clarabridge enables you to:

• To better help customers, in text support, identify feelings and sentiments.
• Track effort and degree of emotion in product reviews to set off focused activities like a Hubspot nurture campaign.
• Incorporate support chat to comprehend the intensity, emotions, and interactions of customers so that customized responses are possible.
• Boost sales, lower attrition, and spot product problems early on with conversational analytics.

Learn about Clarabridge’s capabilities and change your customer experience right now.

7. Contentsquare

Contentsquare: Your Unknown Weapon for an Excellent Customer Experience (CX)

Modern customer experience solution that provides information in real time to promote expansion and satisfaction of customers. With Contentsquare, your team can:

• Actionable data: Find UX problems before they cost you money and give your online customers’ needs top priority.
• Automated insights Get a more intelligent to-do list with Contentsquare’s automated opportunity and problem surfacing.
• Metrics that are easily understood Seeing how users engage with your website or app is made easy with visual reporting.

Remarkable characteristics consist of:

• CS Find & Fix: Find mistakes before they impact your financial performance.
• AI insights: Using strong artificial intelligence technology, be aware of an anomaly, problem, or opportunity.
• Cookieless analytics: Give your users a private, safe, and easily accessible experience.

Come join the over 850 companies that have maximized their online experience by using Contentsquare’s capabilities. Delivering a more human experience to your customers is made possible by Contentsquare, which offers real-time data, comprehensive analytics, and an easy-to-use interface.

8. Gemius Prism

With Gemius Prism, the best data-driven tool for improving user engagement with digital products, improve your customer experience. By use of this potent instrument, companies can:

1. By optimizing advertising, SEO/SEM efforts, social media presence, and affiliate relationships, draw in the most valuable users.
2. Using knowledge about user behavior and how it affects your bottom line, optimise your product.
3. Utilizing behavioral data to build your product, you can engage people and guarantee repeat business.

Among the most notable aspects of Gemius Prism are:

• Complete statistics for controlling your product and campaign optimization
• Application of insight to raise income and cut expenses
• Device parameter information for customizing the user experience
• A/B or multivariate testing support including bounce and conversion measurements

Reputable since 1999, Gemius has an outstanding portfolio of 30+ markets, 2500+ happy customers, and 450,000+ measured websites. So make every contact matter and select Gemius Prism for a flawless customer experience (CX).

9. Genesys

With Genesys, an advanced platform made to increase staff retention, improve corporate results, and unleash the potential of outstanding customer experiences. For companies of all sizes, Genesys changes the game by offering:

• Personalized with AI, maximizing every contact on all channels
• Customized answers for needs of medium-sized, small, and enterprise businesses
• Noteworthy performance gains, such a 25% increase in agent productivity and a 400% rise in digital sales
• Swift return on investment; some customers see 100% return in less than three months.

Among the many features Genesys provides are:

• Leading security, deployment choices, and lines of communication in the industry
• For expanding companies, seamless digital channels and remote work choices
• Scalable CX solutions for midsize companies with several needs

Count yourself among the top companies who depend on Genesys for their customer experience (CX) needs. You can create incredible experiences, have emotional connections with customers, and generate real ROI with this cutting-edge platform.

10. Medallia

Presenting Medallia, the leading enterprise experience platform built to provide you with insights that matter and motivate meaningful action. Leading companies worldwide rely on Medallia’s all-encompassing approach to customer experience. What distinguishes Medallia is as follows:

• Medallia offers a complete picture of your customers by combining social media, transcripts, voice analytics, ticketing systems, and digital behavior.
• AI-powered insights: Medallia’s machine-learning and AI engine are designed specifically to evaluate structured and unstructured data, identify priorities, and forecast customer behavior.
• Real-time employee mobilization Give the appropriate individuals in your company real-time insights to shape customer experiences as they happen.

Medallia further provides:

• Easy integrations: With integrations for popular systems, strong APIs, and ETLs, you can work anyway you choose, take action, and change experiences.
• Industry recognition: In Q2 of 2022, Medallia was ranked as a leader in The Forrester WaveTM for Journey Orchestration Platforms and People-Oriented Text Analytics Platforms.
• Simple price: Without penalising you for gathering additional data, Medallia’s Experience Data Record pricing model promotes the democratization of insights throughout the company.

11. Oracle

With Oracle Maxymiser Testing and Optimization, a state-of-the-art technology to improve website and mobile app speed, you can boost your customer experience. Real-time customisation and sophisticated testing methods are how Oracle Maxymiser enhances B2C and B2B marketing initiatives. Features of note consist of:

• Testing and targeting: Thanks to easy cooperation between technical and nontechnical users, run A/B or complicated, multipage funnel testing.
• Analytical insights: Heatmaps powered by Oracle Infinity Behavioral Intelligence offer insightful information about customer behavior, enabling you to more successfully target your audience.
• Personalization in real time with suggestions: With information from CRM, DMPs, and in-session activities, build customized experiences that boost customer engagement and lower bounce rates.
• Optimization of mobile apps: The user-friendly visual editor of Oracle Maxymiser allows you to create and distribute tests on different platforms, guaranteeing a constant and interesting user experience.

Utilising practical, data-driven insights, Oracle Maxymiser can revolutionise your marketing approach and quicken successful commercial results. Use this potent customer experience tool to maximise your digital experience and increase income.

12. Responsetek

With Responsetek, the all-inclusive cloud-based CX intelligence tool, improve your customer experience (CX). With four essential elements to help you listen, understand, act, and participate, this powerhouse

• Listen: Record user input at all touchpoints, in any language or device. Quick, customized surveys can provide up to 48% response rates; for a thorough picture of your customer experience, use sophisticated text analytics and sentiment analysis.
• Learn how to create data-driven decisions and maximize customer experiences by using real-time analytics and insights. To put customer input front and center, look at reports, dashboards, and scorecards.
• Operate. Utilising integrated action management and performance management solutions, increase brand loyalty. Give staff members the tools they need to go above and beyond and promote a culture that values customers.
• Engage: Through ongoing two-way communication, create enduring relationships with your customers. With very individualized targeting, save at-risk customers and reward loyalty.

In just seven days, the risk-free SpringBoard option allows you to launch a Voice of the Customer program that is best practice. You will be headed for success with a personal success manager and continuous assistance. Enter the Responsetek world now and see how your company grows!

13. Nice Satmetrix

An all-in-one Voice of the Customer (VOC) solution, NICE Satmetrix propels performance results both within and outside of contact centers. Leader in the 2021 SPARK MatrixTM for Voice of the customer, it provides a dynamic omnichannel experience that maximizes customer interactions using AI and data. How NICE Satmetrix can be of use is as follows:

• Find Blind Spots: NICE Satmetrix increases closed-loop efforts’ reach and helps avoid customer attrition with AI-infused feedback.
• Elevate Your VOC Approach Provide customer service the tools they need to respond to input, stop attrition, and cut down on recurrent calls.
• Using text and speech analytics, personalize service by sentiment analysis and conversation context.
• Increase Customer Contentment Optimize agent performance and reduce friction by combining operational, indirect, and direct feedback.

Major characteristics of NICE Satmetrix consist of:

• Detailed study of VOC comments
• Analytics and artificial intelligence in customer interactions
• Agent workflow optimisation in real time
• Simple connection to success stories from customers

Companies looking for a competitive edge in customer experience can think using NICE Satmetrix as a potent instrument to quicken activities that maximize results throughout their company.

14. UserZoom

Presenting UserZoom, the revolutionary customer experience that enables your team to create amazing digital interactions. Being the first UX Insights System globally, UserZoom provides:

• Research using several approaches for precise and useful findings
• Access to nearly 120 million carefully selected participants quickly and easily
• Tools for measurement to show how UX affects users over time or versus competitors
• Support for professional worldwide UX research consulting

Multi-method testing choices, insights on global scale, and industry-leading security are features of the customer experience software. Important advantages consist on:

• Easy way to find usability study participants
• Taking decisions quickly and reporting automatically
• Simple availability to user behavior quantitative and qualitative data

Over 2,000 digital entrepreneurs worldwide rely on UserZoom, delivering great user experiences that produce quantifiable return on investment. UserZoom revolutionises UX research with its extensive features and unmatched support. Thus, take advantage of the chance to improve your online experiences; UserZoom is here to help!

15. Netomi

The global leader in AI-first customer experiences (CX), Netomi, will help you improve yours. A flexible set of tools from Netomi powers your support staff and includes:

• Conversational AI: Shorten the time it takes to answer 80% of common questions, increase customer satisfaction.
• Provide omnichannel support by integrating easily email, chat, messaging, voice, and SMS.
• Contextual deep learning driven by goals Raise CSAT by training AI with specific customer intentions and feelings.
• Both co-pilot and autopilot modes: Select among human agents supported by AI or completely automated AI agents.
• Deep conversational channel integration from start to finish: Easily interface with backend business processes and customer communications applications.
• Predictive emotional mood and proactive intelligence help to increase income, promote engagement, and solve problems before they start.

See the Netomi difference with these astounding numbers:

• Five times increase in the capabilities of a support team
• 95% of tickets are resolved.
• Over a hundred languages supported

Take use of this chance to improve your brand and change your customer service procedures.

16. Delighted

Learn more about the potential of Delighted, a superior experience management system made to gather and evaluate priceless input from customers, staff, and products. Set up quickly and without any technical know-how. Use Delighted to:

• Select one of five survey delivery options and eight pre-made survey templates
• Modify surveys easily to reflect your brand
• Make survey questions unique for the receivers.
• Experience an easy and rapid survey setup on several channels and devices.
• Explore comments further by asking more questions.

Delighted has many advantages for CX:

• Live dashboard for fast analysis of comments
• Computerized polling to maintain high response rates
• Support for many languages to suit a worldwide audience
• Overstretching precautions to safeguard your brand

Link easily with Salesforce, Shopify, and Slack. Using Delighted’s potent toolkit, improve your customer experience and promote expansion. Don’t pass up the opportunity to get practical business insights.

Conclusions: Elevating Your CX Game with the Best Tools

We have finished covering the best customer experience (CX) software products available.

By now you ought to understand how technologies might enhance relationships with customers. Customers (CX) can be delighted with the right tools and a strong plan.

We’ve rated the top CX solutions available, including Freshdesk, Hotjar, Intercom, Userpilot, and many more, in this post. Serving the retail, education, healthcare, and business sectors, each tool has special strengths and capabilities. We’ve also emphasized Plerdy’s worth as a potent tool that offers comprehensive website analysis to optimize your customer experience.

Having this information at your disposal, it’s time to act and concentrate on what really counts—your website’s CX. Utilise this useful information and see your company prosper; don’t let it sit around collecting dust! Getting started now? Try Plerdy now and become one of the prosperous companies who have elevated their CX.